Samsung 98 Inch Q80C 4K UHD Smart QLED TV

Quantum Dot Technology

Delivers over 100% color volume for vivid, accurate colors at any brightness, revealing details you may have missed.

Direct Full Array Backlighting

Provides ultra-fine contrast with deep blacks and bright whites for an enhanced viewing experience.

Dolby Atmos & Object Tracking Sound Lite

Creates a truly immersive audio experience with sound that follows the action on screen.

AI-Powered Image & Upscaling

Utilizes AI to optimize image quality, enhancing sharpness, reducing noise, and intelligently adjusting black levels for superior picture clarity.